Track welcome email metrics Once

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It’s also a good place to ask them about things like their preferences regarding your products or services, and how often they want to receive emails. Ask to be added to their list of contacts It would be a shame to have prepared a great workflow to welcome new contacts and then not have them receive anything. That’s why it’s a good idea to ask potential customers to add your email address to their contact list. This ensures your emails will go to their inbox and not their spam folder. This is called “whitelisting”. Whitelists are key to all successful email marketing.

They will help you improve the deliverability Phone Number Data rate of your emails by ensuring that all your future emails arrive in a subscriber’s inbox. If they use Gmail, you can ask them to add your address to the main inbox. you’ve created a great welcome email, you can’t just automate it and forget about it altogether. You need to keep a regular eye on the metrics of your welcome email.




You should review how your welcome emails perform and see if they are delivering the open rates, click-through rates, and conversion rates that you want. If not, you need to have another look at your welcome email and see how it can be improved. This can involves changing elements like the email subject line or the call to action included in the email. You can also try using different email subject lines, different email formats, or different CTAs and positions in the email.