These can be revised in December to focus

mimjahan22@gmai

With people planningtheir purchases ahead of the BFCM weekend, now is the time to speak with yourmarketing agency about running promotional and give-back campaigns. There are acouple of caveats, though. November and early December remain the only monthswhere we see a higher average click-through rate (CTR) for ad creatives thatreference “holidays” compared to other promotions.

Ads that includepromotions of any kind, however, remain the top performers for Chinese Overseas Canada Number Data engagement — andthey do so at a volume that’s almost 20x as big as ads that refer to holidays.In other words? Craft appropriate ad creative messaging for each phase of the holidayseason.

Remember to takeadvantage of October’s lower CPMs (cost per impressions) to build brandawareness. As the season progresses, shift your focus down the funnel, retargetexisting shoppers, and think about how you can get more out of your marketingchannels by bringing them together. Then, once November hits, roll out yourofficial holiday-specific creative ads — on targeting last-minute shoppers.